About Us

The restoration of a historic theatre requires more than just an avid desire, creative vision, and passion to get the job done - it requires a seasoned team of theatre restoration experts who understand the process and are willing to help guide you through it to its successful completion. With over 80 years of collective experience in theatre restorations, operations, programming, management, fundraising, and planning historic theatre renovations, the team at Market Value Productions will commit to saving you time, resources, and money. We are your “one stop” theatre restoration management team. From theatre restoration to building management, from ticketing operations to subscription series programming and marketing, from restoration budgets to fundraising and capital campaigns, we’re here to help you make those crucial decisions that are going to make the difference between success and failure.

The Team at MVP understands your frustration in putting together a team of experts who work for different companies, charge individual fees, and bill separate invoices. This is why MVP is committed to providing clients one place to find questions, answers, and solutions at an affordable price.

Call us or email us, we’ll work with you on developing a program that suits your current budget. Having consulted on over 40 historic theatre restorations and operations, we understand the importance of keeping your project’s costs down and your results extraordinary and over the top!

Bios

Ray ShepardsonRay Shepardson - Project Manager
Mr. Shepardson's career spans more than 35 years and includes the grassroots salvaging and community-based renaissance of more than thirty historic theaters throughout the United States. Educated as an Anthropologist and schooled as a preservationist, Mr. Shepardson weaves a unique tapestry of social awareness, cultural appreciation and historical precedence in understanding the role of the Arts in society. His hands-on approach has afforded him an intimate knowledge of the technical requirements of world-class performance halls and the financial challenges facing every Arts group in America today. Having operated many of the theaters he has renovated, Mr. Shepardson understands the creative process on both the stage and in the front office in terms of fundraising and subscription programming. Throughout his career, Mr. Shepardson's success has been measured in terms of integrity to the cause, honesty to the process and his ability to balance the functional, technical and operational challenges of performing arts venues.


Sonya Winner-SmithSonya Winner Smith
Sonya Winner Smith is a consultant specializing in all aspects of theater planning for performing arts facilities.  She has collaborated with Ray Shepardson since 1971 on multiple theatre renovation, restorations and expansions, often serving as owner’s representative during the construction process.

She has managed the operation of several performing arts facilities, participating in all areas of budgeting and finance, production, physical plant management and patron services.  One of her recent accomplishments was the highly acclaimed restoration and expansion of Severance Hall, home of the Cleveland Orchestra. During the planning and budgeting phases of the project, she was the Facility Manager of the hall and served on the Building Committee and the Organ Restoration Committee.  She assisted in the selection of the Project Design Team, of which she was a member during the design and construction phases.  During construction she was the Owner’s on site Construction Representative. After the completion of the project, Sonya became the Technical Director for the Cleveland Orchestra, responsible for all technical aspects of the Reinberger Chamber Hall, Severance Hall and the Blossom Festival stages.  She is currently acting as the Owner’s Representative on the expansion of Karamu House, the country’s oldest African American performing arts center and is consulting with the GSI Theater Group on the restoration and expansion of the Genesee Theatre in Waukegan, Illinois.


Nanette ShepardsonNanette Shepardson
Nanette Shepardson joined the Shepardson team in 1992 where she initiated and employed a successful sales strategy at the Gem Theatre in downtown Detroit helping establish “The All Night Strut” and “Forbidden Broadway” as the two longest running shows in Detroit’s theatre history. With 17 years of theatre consulting experience, Nanette brings a diverse array of expertise from direct sales, marketing, theatre operations and general management, startup and economic development to non-profit fundraising and administration. She has established, managed and successfully administered capital campaigns, board development, strategic planning, major gift procurement, grant writing and non-profit capacity building.